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Marketing scales handbook a compilation of multi-item measures for consumer behavior and advertising - Vol. I V by Gordon C. Bruner, Paul J. Hensel and Karen E. James

By: Contributor(s): Material type: TextTextPublication details: Australia Thomson c2001Description: xxii,842p.: ill.; 22cmISBN:
  • 1587992051
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Item type Current library Collection Call number Copy number Status Date due Barcode
Reference PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR BOK 658.8302 BRU (Browse shelf(Opens below)) 32102 Available 0000042352

Includes indexes

Troubleshooting process operations Norman P. Lieberman

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