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Higher profits through customer lock-in a roadmap Joachim Büschken. by
  • Büschken, Joachim 1964-
  • xx, 686 p. ill. 24 cm
  • Title
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Victoria ; London Thomson Learning 2004
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 658.812 BUS.

Complaint management the heart of CRM by Bernd Stauss and Wolfgang Seidel by
  • Stauss, Bernd
  • xx, 686 p. ill. 24 cm
  • Seidel, Wolfgang
  • Title
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia Thomson c2004
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 658.812 STA.

The customer learning curve creating profits from marketing chaos by Karl Hellman, Ardis Burst by
  • Hellman, Karl
  • xx, 686 p. ill. 24 cm
  • Burst, Ardis
  • Title
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Thompson South-Western; c 2004
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 658.8342 HEL.

Customer relationship management Ed Peelen by
  • Peelen, Ed
  • xx, 686 p. ill. 24 cm
  • Title
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow Prentice Hall c2005
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 658.812 PEE.

The new marketing conversation creating and strengthening relationships between buyers and sellers Donna Baier Stein, Alexandra MacAaron. by
  • Stein, Donna Baier
  • xx, 686 p. ill. 24 cm
  • MacAaron, Alexandra
  • Title
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio Thomson c2005
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 658.812 STE.

Cara memikat dan menambat hati pelanggan Michael LeBoeuf ; peterjemah Shamsudin Ismail. by
  • LeBoeuf, Michael
  • Shamsudin Ismail
  • Title
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Kuala Lumpur Dewan Bahasa dan Pustaka c1995
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (2)Call number: 658.812 LEB, ...

The outside-in corporation how to build a customer-centric organization for breakthrough results Barbara E. Bund by
  • Bund, Barbara E
  • xx, 686 p. ill. 24 cm
  • Title
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York McGraw-Hill c2005
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 658.812 BUN.

CUSTOMERS run your company they pay the bills! Elizabeth I. Kearney, Michale J. Bandley by
  • xx, 686 p. ill. 24 cm
  • Kearney, Elizabeth I
  • Title
Edition: Malaysian ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Kuala Lumpur Golden Book Centre c2000
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (2)Call number: 658.812 CUS, ...

Sports Economics Rodney D. Fort by
  • Connan, Andrew
  • Russell, Vincent
  • Title
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Indianapolis, IN Cisco Press c2003
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 658.812 CON.

Introduction to online market & industry research search strategies, case study, problems, and data source evaluations and reviews editor and contributor, Cynthia L. Shamel ; produced by the Benjamin Group. by
  • Fredricks, Karen S
  • xx, 686 p. ill. 24 cm
  • Orenstein, Lon
  • Title
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. [Chichester Wiley ; John Wiley, distributor] c2007
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 658.8120 FRE.

Managing the new customer relationship strategies to engage the social customer and build lasting value Ian H. Gordon. by
  • Gordon, Ian 1952 June 19-
Material type: Text Text; Format: print
Publication details: Mississauga, Ont. J. Wiley & Sons Canada 2013
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 658.812 GOR.

The power of foursquare 7 innovative ways to get your customers to check in wherever they are Carmine Gallo. by
  • Gallo, Carmine
  • Title
Material type: Text Text; Format: print
Publication details: New York McGraw-Hill 2012
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 658.8 GAL.

EFFECTIVE E-CRM practices and perspectives edited by S. Jaya Krishnan by
  • Krishnan, S. Jaya
  • Title
  • xx, 686 p. ill. 24 cm
Material type: Text Text; Format: print
Publication details: India ICFAI University Press 2006
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 658.812 EFF.

A preliminary study on price and quality factors that affecting customer choice on private label brand a case study at tesco, Ipoh Mohamad Fadzillah Bin Osdon...[et.al]. by
  • Mohamad Fadzillah Bin Osdon
  • Title
Material type: Text Text; Format: print
Publication details: Perak Politeknik Ungku Omar (PUO) 2010
Availability: No items available.

LOYALTY MANAGEMENT : From Loyalty Programs to Omnichannel Customer Experiences / Cristina Ziliani and Marco Ieva by
  • Ziliani, Cristina [author]
  • Ieva, Marco (Research fellow in marketing) [author]
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London; New York : Routledge, Taylor & Francis Group, 2020
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK UNGKU OMAR, CAWANGAN BERCHAM (6)Call number: 658.812 ZIL 2020, ...

CREATING CUSTOMER LOYALTY: BUILD LASTING LOYALTY USING CUSTOMER EXPERIENCE MANAGEMENT / Chris Daffy by
  • Daffy, Chris [author]
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London ; New York, NY : Kogan Page, 2019
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK UNGKU OMAR, CAWANGAN BERCHAM (5)Call number: 658.812 DAF 2019, ...

Customer communities : engage and retain customers to build the future of your business / Nick Mehta, Robin Van Lieshout. by
  • Mehta, Nick, 1977- [author.]
  • Lieshout, Robin van [author.]
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Hoboken, New Jersey : Wiley, [2024]
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK UNGKU OMAR, CAWANGAN BERCHAM (1).

Customer relationship management : a global approach / Samit Chakravorti. by
  • Chakravorti, Samit [author.]
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Los Angeles : SAGE, [2023]Copyright date: ©2023
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1).

THE SHOPPING REVOLUTION : How Retailers Succeed in an Era of Endless Disruption Accelerated by COVID-19 / Barbara E. Kahn by
  • Kahn, Barbara E [author]
Edition: Updated and expanded edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Philadelphia : Wharton School Press, 2021
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK UNGKU OMAR, CAWANGAN BERCHAM (5)Call number: 658.827 KAH 2021, ...

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