Marketing plans for service businesses (Record no. 3301)

MARC details
000 -LEADER
fixed length control field 00728nam a2200229Ia 4500
001 - CONTROL NUMBER
control field 0000001099
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231110s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 075066746X (pbk.)
090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) 658.8022
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) MCD
-- 2006
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name McDonald, Malcolm.
245 10 - TITLE STATEMENT
Title Marketing plans for service businesses
Remainder of title a complete guide
Statement of responsibility, etc. Malcolm McDonald, Adrian Payne.
250 ## - EDITION STATEMENT
Edition statement 2nd.ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Amsterdam ;
-- Boston
Name of publisher, distributor, etc. Elsevier
Date of publication, distribution, etc. c2006.
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 401 p.
Dimensions 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element DPM, DRM
650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Service industries
General subdivision Marketing.
650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Service industries
General subdivision Planning.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Payne, Adrian.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Title
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name xx, 686 p.
Numeration ill.
Titles and other words associated with a name 24 cm
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Copy number Cost, replacement price Price effective from Koha item type
        Koleksi Umum (Rak Terbuka) PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR 03/11/2008 Landasan Maju Enterprise 64.66   658.8022 MCD 0000043321 10/11/2023 34251 64.66 10/11/2023 Buku