Marketing fundamentals 2001 - 2002 (Record no. 28639)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00615nam a2200193Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000009545 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 231110s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0750653051 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | 658.8007 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | MAR |
| -- | 1998 |
| -- | X |
| 245 00 - TITLE STATEMENT | |
| Title | Marketing fundamentals 2001 - 2002 |
| Statement of responsibility, etc. | Geoff Lancaster ...[et.al]., |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Oxford |
| Name of publisher, distributor, etc. | Butterworth Heinemann |
| Date of publication, distribution, etc. | c1998. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | x, 374p. |
| Other physical details | ill. |
| Dimensions | 30 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes Index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| Geographic subdivision | Great Britain |
| General subdivision | Examinations |
| Form subdivision | Study guides. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | xx, 686 p. |
| Numeration | ill. |
| Titles and other words associated with a name | 24 cm |
| 700 0# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Title |
| 700 0# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Withey, Frank |
| 710 0# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Chartered Institute of Marketing. |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Koleksi Umum (Rak Terbuka) | PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR | PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR | 01/09/2009 | Unknown | 658.8007 MAR | 0000035637 | 10/11/2023 | 44195 | 10/11/2023 | Buku |