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Marketing fundamentals 2001 - 2002

Marketing fundamentals 2001 - 2002 Geoff Lancaster ...[et.al]., - Oxford Butterworth Heinemann c1998. - x, 374p. ill. 30 cm.

Includes Index.

ISBN: 0750653051

Subjects--Topical Terms:
Marketing--Examinations--Great Britain--Study guides.

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