Contemporary marketing (Record no. 17761)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00715nam a2200205Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000005919 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 231110s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780470033623 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | 658.152 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | ROT |
| -- | 2007 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Rothwell, Kevin. |
| 245 00 - TITLE STATEMENT | |
| Title | Contemporary marketing |
| Statement of responsibility, etc. | Louis E. Boone, David L. Kurtz. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Chichester |
| Name of publisher, distributor, etc. | John Wiley |
| Date of publication, distribution, etc. | c2007. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvii, 501 p. |
| Other physical details | ill. |
| Dimensions | 23 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references (p. [481]-486) and index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Financial planners |
| Form subdivision | Handbooks, manuals, etc |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Investment advisors |
| Form subdivision | Handbooks, manuals, etc. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Portfolio management |
| Form subdivision | Handbooks, manuals, etc. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | xx, 686 p. |
| Numeration | ill. |
| Titles and other words associated with a name | 24 cm |
| 700 0# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Title |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR | PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR | 08/05/2009 | Blackburn Enterprise | 465.10 | 658.152 ROT | 0000043619 | 10/11/2023 | 39566 | 465.10 | 10/11/2023 | Reference | ||||||
| PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR | PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR | 03/09/2009 | Blackburn Enterprise | 465.10 | 658.152 ROT | 0000043620 | 10/11/2023 | 39567 | 465.10 | 10/11/2023 | Red Spot |