Contemporary marketing
Rothwell, Kevin.
Contemporary marketing Louis E. Boone, David L. Kurtz. - Chichester John Wiley c2007. - xvii, 501 p. ill. 23 cm.
Includes bibliographical references (p. [481]-486) and index
9780470033623
Financial planners--Handbooks, manuals, etc
Investment advisors--Handbooks, manuals, etc.
Portfolio management--Handbooks, manuals, etc.
Contemporary marketing Louis E. Boone, David L. Kurtz. - Chichester John Wiley c2007. - xvii, 501 p. ill. 23 cm.
Includes bibliographical references (p. [481]-486) and index
9780470033623
Financial planners--Handbooks, manuals, etc
Investment advisors--Handbooks, manuals, etc.
Portfolio management--Handbooks, manuals, etc.