| 000 | 01104nam a2200349 a 4500 | ||
|---|---|---|---|
| 001 | vtls000648745 | ||
| 003 | OSt | ||
| 005 | 20241112141214.0 | ||
| 008 | 110714t2010 my a e | 001 0 eng | ||
| 020 |
_a9789675771170 (pbk.) : _cRM55.90 _qpaperback |
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| 040 |
_aBNM _cPUO _beng _erda |
||
| 082 | 0 | 4 |
_a658.56 _bLEH 2005 |
| 090 | 0 | 0 |
_a658.56 _bLEH 2005 |
| 100 |
_aLehmann, Donald R. _eauthor _91236 |
||
| 245 | 0 | 0 | _aProduct management & strategy |
| 264 | 1 |
_aShah Alam, Selangor, _bMcGrawhill (Malaysia), _c2005 |
|
| 264 | 4 | _c©2010 | |
| 300 |
_axvi, 384p. : _bill. ; _c26cm. |
||
| 336 |
_2rdacontent _atext |
||
| 337 |
_2rdamedia _aunmediated |
||
| 338 |
_2rdacarrier _avolume |
||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 1 | 0 |
_aProduct management _91230 |
| 650 | 2 | 0 |
_aNew products _xMarketing _91233 |
| 700 | 1 |
_aWiner, Russell S. _91467 |
|
| 700 | 1 |
_aShamsul Baharin Saihani _91470 |
|
| 700 | 1 |
_aMohd Kamal Mohammad Noor _91473 |
|
| 700 | 1 |
_aAzreen Joanna Abdul _91476 |
|
| 700 | 1 |
_aNik Mohd Hazrul Nik Hashim _91479 |
|
| 700 | 1 |
_aSyed Shah Alam _91482 |
|
| 942 | _2ddc | ||
| 999 |
_c61893 _d61893 |
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