| 000 | 00689nam a2200217Ia 4500 | ||
|---|---|---|---|
| 001 | 0000018691 | ||
| 008 | 150318 nyu eng | ||
| 020 | _a9780230111387 | ||
| 090 | 0 | 0 |
_a658.872 _bCOP _c2011 |
| 100 | 1 | _aCopulsky, Jonathan R. | |
| 245 | 0 | 0 |
_aBrand resilience _bmanaging risk and recovery in a high-speed world _cJonathan R. Copulsky ; foreword by Marty Neumeier |
| 260 |
_aNew York _bpalgrave Macmillan _c2011 |
||
| 300 |
_axi, 244p. _bill. _c23cm |
||
| 500 | _aIncludes indexs | ||
| 650 | 0 | _aBrand name products | |
| 650 | 0 | _aBranding Marketing) | |
| 650 | 0 | _aSuccess in business | |
| 700 | 1 | _aNeumeier, Marty | |
| 700 | 1 | _aTitle | |
| 700 | 1 |
_axx, 686 p. _bill. _c24 cm |
|
| 999 |
_c56015 _d56015 |
||