| 000 | 00695nam a2200205Ia 4500 | ||
|---|---|---|---|
| 001 | 0000001568 | ||
| 008 | 231110s9999 xx 000 0 und d | ||
| 020 | _a0273706934 | ||
| 090 | 1 | 0 |
_a658.802 _bMAR _c2007 |
| 245 | 1 | 0 |
_aMarketing communications _bA European Perspective _cPatrick De Pelsmacker ...[et.al]., |
| 250 | _a3rd ed. | ||
| 260 |
_aHarlow _bPrentice Hall/Financial Times _cc2007 |
||
| 300 |
_axviii,610p.: _bill.; _c25cm |
||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 1 | 0 | _aCommunication in marketing Iz Europe |
| 650 | 2 | 0 | _aAAT, AWM, AEN, DAT, DKB, DPM, DRM, DIB |
| 650 | 2 | 0 | _aAdvertising Iz Europe |
| 650 | 2 | 0 | _aGeuens, Maggie |
| 700 | 1 | _aBergh, Joeri Van den | |
| 999 |
_c4708 _d4708 |
||