| 000 | 00728nam a2200229Ia 4500 | ||
|---|---|---|---|
| 001 | 0000001099 | ||
| 008 | 231110s9999 xx 000 0 und d | ||
| 020 | _a075066746X (pbk.) | ||
| 090 | 0 | 0 |
_a658.8022 _bMCD _c2006 |
| 100 | 1 | _aMcDonald, Malcolm. | |
| 245 | 1 | 0 |
_aMarketing plans for service businesses _ba complete guide _cMalcolm McDonald, Adrian Payne. |
| 250 | _a2nd.ed. | ||
| 260 |
_aAmsterdam ; _aBoston _bElsevier _cc2006. |
||
| 300 |
_axiv, 401 p. _c25 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 1 | 0 | _aDPM, DRM |
| 650 | 1 | 0 |
_aService industries _xMarketing. |
| 650 | 1 | 0 |
_aService industries _xPlanning. |
| 700 | 1 | _aPayne, Adrian. | |
| 700 | 1 | _aTitle | |
| 700 | 1 |
_axx, 686 p. _bill. _c24 cm |
|
| 999 |
_c3301 _d3301 |
||