000 | 00511nam a2200181Ia 4500 | ||
---|---|---|---|
001 | 0000010511 | ||
008 | 231110s9999 xx 000 0 und d | ||
020 | _a2642006 | ||
090 |
_a659.1 _bKLE _c1966 |
||
100 | _aKleppner, Otto | ||
245 | 0 | 0 |
_aAdvertising procedure _cOtto Kleppner. |
250 | _a5th ed | ||
260 |
_aEnglewood Cliffs, N.J., _bPrentice-Hall _cc[1966] |
||
300 |
_axvii, 619 p. _billus., col. plate. _c26 cm. |
||
504 | _aIncludes bibliographies. | ||
650 | _aAdvertising. | ||
700 | 0 | _aTitle. | |
999 |
_c31537 _d31537 |