| 000 | 00664nam a2200193Ia 4500 | ||
|---|---|---|---|
| 001 | 0000008715 | ||
| 008 | 231110s9999 xx 000 0 und d | ||
| 020 | _a0077097483 | ||
| 090 |
_a658.820 _bPAL _c2001 |
||
| 100 | _aPalmer, Adrian | ||
| 245 | 0 | 0 |
_aSMALL Fish Conquering The Big Pond _bSimple and Remarkable Ways to Improve Your Marketing Result in a Competitive Environment _cLeow Leik Hong |
| 250 | _a3rd ed. | ||
| 260 |
_aNew York _bMcGraw-Hill _cc2001 |
||
| 300 |
_axvi, 516 p. _bill. _c24 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 |
_aService industries _xMarketing. |
||
| 700 |
_axx, 686 p. _bill. _c24 cm |
||
| 700 | 0 | _aTitle | |
| 999 |
_c26149 _d26149 |
||