000 00718nam a2200217Ia 4500
001 0000000734
008 231110s9999 xx 000 0 und d
020 _a0071244549 (pbk.)
_c£40.99
090 0 0 _a658.84
_bJOH
_c2007
_dX
100 0 _aJohansson, Johny K.
245 0 0 _aGlobal marketing
_bforeign entry, local marketing, & global management
_cJohny K. Johansson.
250 _a4th.ed.
260 _aBoston, Mass. ;
_aLondon
_bMcGraw-Hill
_cc2006.
300 _axvi, 647 p.
_bill., port.
_c28 cm.
504 _aIncludes bibliographical references and index.
650 0 _aDRM,DPM,AEN
650 0 _aExport marketing
650 0 _aExport marketing
_xManagement.
700 _axx, 686 p.
_bill.
_c24 cm
700 0 _aTitle
999 _c2206
_d2206