| 000 | 00635nam a2200205Ia 4500 | ||
|---|---|---|---|
| 001 | 0000006620 | ||
| 008 | 231110s9999 xx 000 0 und d | ||
| 020 | _a0132792168 | ||
| 090 |
_a620.1 _bSHA _c1971 |
||
| 100 |
_aShames, Irving H. _q(Irving Herman) _c1923- |
||
| 245 | 0 | 0 |
_aStrategic brand management _bbuilding, measuring, and managing brand equity _cKevin Lane Keller. |
| 250 | _a2nd.ed. | ||
| 260 |
_aNew Delhi; _bPrentice-Hall _c1971 |
||
| 300 |
_axviii, 732p. _bill. _c25cm |
||
| 504 | _aInclude index | ||
| 650 | _aApplied mechanics | ||
| 650 | _aMechanics, Applied. | ||
| 700 |
_axx, 686 p. _bill. _c24 cm |
||
| 700 | 0 | _aTitle | |
| 999 |
_c19864 _d19864 |
||