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Strategic brand management building, measuring, and managing brand equity Kevin Lane Keller. by
  • Shames, Irving H. (Irving Herman) 1923-
  • xx, 686 p. ill. 24 cm
  • Title
Edition: 2nd.ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi; Prentice-Hall 1971
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 620.1 SHA.

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Academic's dictionary of technical terms Golmard Stafford by
  • Shames, Irving H
  • xx, 686 p. ill. 24 cm
  • Title
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs,NJ Prentice-Hall c1971
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 620.1 SHA.

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