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PRINCIPLES of marketing Philip Kotler ... [et.al]., by
  • Kotler, Philip
  • Wong, Veronica
Edition: 4th.ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow Prentice-Hall c2005
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 658.8 PRI.

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Managing careers theory and practice Yehuda Baruch. by
  • Baruch, Yehuda
  • xx, 686 p. ill. 24 cm
  • Title
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, Essex, England ; New York FT Prentice Hall C2004
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 650.1 BAR.

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Integrated marketing communications David Pickton, Amanda Broderick. by
  • Pickton, David
  • xx, 686 p. ill. 24 cm
  • Broderick, Amanda
  • Title
Edition: 2nd.ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow FT Prentice Hall c2005
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 658.802 PIC.

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Modulation and coding for wireless communications Alister Burr. by
  • Burr, Alister
  • xx, 686 p. ill. 24 cm
  • Title
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow Prentice Hall c2001
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (2)Call number: 621.3822 BUR, ...

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The ART of control engineering Ken Dutton ...[et.al]., by
  • Dutton, Ken
  • Thompson, S. 1949-
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow ; Reading, Mass. Addison Wesley c1997
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 629.8 ART.

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Principles of direct and database marketing Alan Tapp. by
  • Tapp, Alan
  • xx, 686 p. ill. 24 cm
  • Title
Edition: 3rd.ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow Financial Times Prentice Hall c2005
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 658.872 TAP.

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Public relations frameworks Frank Jefkins and Daniel Yadin by
  • Jefkins, Frank
  • xx, 686 p. ill. 24 cm
  • Title
  • Yadin, Daniel
Edition: 5th.ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow Prentice Hall c1998
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 659.2 JEF.

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MARKETING strategy and competitive positioning Graham J. Hooley ...[et.al]., by
  • Hooley, Graham
  • Saunders, John
Edition: 3rd.ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow FT Prentice Hall C2004
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 658.802 MAR.

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Retailing an introduction Roger Cox and Paul Brittain. by
  • Cox, Roger 1936-
  • xx, 686 p. ill. 24 cm
  • Brittain, Paul
  • Title
Edition: 4th.ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow FT Prentice Hall c2004
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 658.87 COX.

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Construction health and safety management Alan Griffith, Tim Howarth by
  • Griffith, Alan
  • xx, 686 p. ill. 24 cm
  • Howarth, Tim
  • Title
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow Pearson/Longman c2001
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (2)Call number: 624.0684 GRI, ...

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Advertising Frank Jefkins and Daniel Yadin by
  • Jefkins, Frank
  • xx, 686 p. ill. 24 cm
  • Title
  • Yadin, Daniel
Edition: 4th.ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow Pearson/Prentice Hall c2000
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 659.1 JEF.

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Construction project administration in practice A. A. Kwakye. by
  • Kwakye, A. A
  • xx, 686 p. ill. 24 cm
  • Title
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow Longman [co-published with] the Chartered Institute of Building c1997
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 624.068 KWA.

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Selling and sales management David Jobber and Geoff Lancaster. by
  • Jobber, David 1947-
  • xx, 686 p. ill. 24 cm
  • Lancaster, Geoffrey
  • Title
Edition: 7th.ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow Financial Times Prentice Hall c2006
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 658.81 JOB.

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Accounting and finance for non-specialists Peter Atrill and Eddie McLaney. by
  • Atrill, Peter
  • xx, 686 p. ill. 24 cm
  • McLaney, E. J
  • Title
Edition: 5th.ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow Financial Times Prentice Hall c2006
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 657 ATR.

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Finance and accounting for non-specialist students Alan Pizzey by
  • Pizzey, Alan
  • xx, 686 p. ill. 24 cm
  • Title
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow Financial Times Prentice Hall c1998
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 657 PIZ.

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Marketing research an international approach Marcus J. Schmidt, Svend Hollensen. by
  • Schmidt, Marcus 1959-
  • xx, 686 p. ill. 24 cm
  • Hollensen, Svend
  • Title
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England ; New York Prentice Hall/Financial Times c2006
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 658.3 SCH.

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Organising and managing work organisational, managerial and strategic behaviour in theory and practice Tony J. Watson. by
  • Watson, Tony J
  • Title
  • xx, 686 p. ill. 24 cm
Edition: 2nd.ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow Financial Times/Prentice Hall c2006
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 658.4 WAT.

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Business finance theory and practice Eddie McLaney. by
  • McLaney, E. J
  • Title
  • xx, 686 p. ill. 24 cm
Edition: 7th.ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow Financial Times Prentice Hall c2006
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 658.15 MCL.

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Brand management a theoretical and practical approach Rik Riezebos. by
  • Riezebos, H. J. 1960-
  • Title
  • xx, 686 p. ill. 24 cm
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow Financial Times Prentice Hall 2002
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 658.827 RIE.

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Organisational behaviour individuals, groups and organisation Ian Brooks. by
  • Brooks, Ian 1956-
  • Title
  • xx, 686 p. ill. 24 cm
Edition: 3rd.ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow Financial Times Prentice Hall c2006
Availability: Items available for loan: PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR (1)Call number: 302.35 BRO.

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