SUBJECT to change  creating great products and services for an uncertain world 
Peter Merholz...[et. al]., 
 - 1st ed. 
 - Sebastopol, CA :  O'Reilly Media,  c2008. 
<br/><br/> Includes bibliographical references (p. [165]-169) and index.  To achieve success in today's ever-changing and unpredictable markets, competitive businesses need to rethink and reframe their strategies across the board. In Subject to Change: Creating Great Products and Services for an Uncertain World, Adaptive Pa 
<br/><br/><label>ISBN: </label>9780596516833 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business planning.<br/>Consumer behavior.<br/>Consumers--Attitudes.<br/>New products--Management.<br/>Product management.
<br/><br/><label>LC Class. No.: </label>HF5415.153  / S83 2008