Yip, George S. <br/><br/>
Total global strategy  managing for worldwide competitive advantage 
George S. Yip. 
 - Business school ed. 
 - Englewood Cliffs, N.J.  Prentice Hall  c1995. 
 - xxi, 261 p.  ill.  23 cm. 
<br/><br/>Includes bibliographical references (p. 246-254) and index. 
<br/><br/><label>ISBN: </label>0131244884 
<br/><br/><label>Subjects--Topical Terms: </label><br/>International business enterprises--Management.<br/>Strategic planning.