EXPLORING corporate strategy  text and cases 
Gerry Johnson ...[et.al]., 
 - 7th.ed. 
 - New York  FT Prentice Hall  2006. 
 - xxxvii, 1031 p.  ill., maps  28 cm.  student access kit 
<br/><br/>Includes bibliographical referencesand index. 
<br/><br/><label>ISBN: </label>0273710176 (alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business planning--Case studies.<br/>Business planning.<br/>DPM,<br/>Strategic planning.