Kotler, Philip. <br/><br/>
Elementary information security 
Richard E. Smith. 
 - 12th ed 
 - Englewood Cliffs, N.J.  Prentice Hall  c2008 
 - xxxiv, [700]et.al.  ill.;  28 cm 
<br/><br/> Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780136132370 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing