Engel, Peter H. <br/><br/>
Marketing to the new majority  strategies for diverse world 
David Burgos, Ola Mobolade 
 - Rocklin,CA  Prima Publishing  c1999 
 - xii,242p.  24cm 
<br/><br/>Includes index 
<br/><br/><label>ISBN: </label>0761519971 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial management<br/>Stategic planning