Baker, Michael <br/><br/>
Product strategy and management 
by Michael Baker 
 - Harlow  Financial Times Prentice Hall  2007 
 - xviii, 541p.:  ill.;  25cm 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780273694502 
<br/><br/><label>Subjects--Topical Terms: </label><br/>DRM,AEN,DPM<br/>New product-management-case studies<br/>Product management