Wilson, Alan <br/><br/>
Marketing research  an integrated approach 
Alan Wilson 
 - 2nd ed. 
 - Harlow, England ;  Prentice Hall/Financial Times  c2006 
 - xviii, 432p.:  ill.  25cm  1 cd 
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>027369474X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>DRM,AEN,DPM<br/>Marketing research