Solomon, Michael R. <br/><br/>
Consumer behavior  buying, having, and being 
Michael R. Solomon. 
 - 7th.ed. 
 - Upper Saddle River, NJ  Pearson/Prentice Hall  c2006 
 - xviii, 654 p.  ill. (chiefly col.)  29 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0132186942 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.<br/>DRM,AEN,DPM