TY - BOOK AU - xx, 686 p. AU - Gibson, James L. AU - Title TI - The practice of market and social research: an introduction SN - 0071169504 PY - 2000/// CY - Boston, Mass. PB - Irwin/McGraw-Hill KW - Leadership KW - Organization N1 - Includes bibliographical references (p. [482]-509) and indexes ER -