Reinhardt, Robert  1973- <br/><br/>
CUSTOMER equity management 
Roland T Rust, [et.al] 
 - 1st.ed. 
 - Indianapolis, IN  Wiley Pub., Inc  c2007. 
 - xxxvii, 1232 p.  ill.  24 cm. +  1 CD-ROM (4 3/4 in.) 
<br/><br/>Includes index. 
<br/><br/><label>ISBN: </label>9780470119372 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Flash (Computer file)