TY  - BOOK
AU  - Heldman, Kim.
AU  - xx, 686 p.
AU  - Heldman, William.
AU  - Title
TI  - International marketing strategy: analysis, development and implementation
SN  - 9780470047170
PY  - 2007///
CY  - Indianapolis, In., Chichester
PB  - Wiley, John Wiley [distributor]
KW  - Business
KW  - Computer programs
KW  - Handbooks, manuals, etc
KW  - Electronic spreadsheets
N1  - Includes index
ER  -