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Launching new ventures an entrepreneurial approach Kathleen R. Allen, University of Southern California

By: Material type: TextTextPublication details: Boston, MA Cengage Learning, c [2016]Edition: Seventh editionDescription: xxiv, 579 pages illustrations 24 cmISBN:
  • 1305102509 (hardback)
  • 9781305102507 (hardback)
Subject(s): LOC classification:
  • HD62.5 .A46 2016
Summary: This text provides tomorrow's entrepreneurs with the tools to launch a successful new business in a global marketplace. The text follows the logical development process: from initial idea, to developing and testing a business model, to designing a bus
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Red Spot PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR BOK 658.1141 ALL (Browse shelf(Opens below)) 1 Available 0000051143

Previous edition: 2012

Includes bibliographical references and index

This text provides tomorrow's entrepreneurs with the tools to launch a successful new business in a global marketplace. The text follows the logical development process: from initial idea, to developing and testing a business model, to designing a bus

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