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The management and marketing of services Peter Mudie, Angela Cottam
Material type:
TextPublication details: London Butterworth-Heinemann Ltd c1993Description: xi, 269p. ill.: 24cmISBN: - 0750607890
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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Buku
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PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR | Koleksi Umum (Rak Terbuka) | 658.8 MUD (Browse shelf(Opens below)) | 47786 | Available | 0000028680 |
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| 658.8 MOO Marketing the basics | 658.8 MOO Marketing the basics | 658.8 MOR Professional selling practical secrets for successful sales | 658.8 MUD The management and marketing of services | 658.8 MUL Marketing management: a strategic decision-making approach | 658.8 MUR Marketing | 658.8 NIC Marketing principles a broadened concept of marketing |
Includes index
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