A preliminary study on price and quality factors that affecting customer choice on private label brand a case study at tesco, Ipoh Mohamad Fadzillah Bin Osdon...[et.al].

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Material type: Text

TextPublication details: Kuala Lumpur Institute of Islamic Understanding Malaysia c1998Description: ix, 209p.: 21cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Buku	PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR	Koleksi Umum (Rak Terbuka)	297.265 ISL (Browse shelf(Opens below))	37645	Available		0000029916

Includes bibliographical references and index

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