MARKETING principles and perspectives / (Record no. 9829)

MARC details
000 -LEADER
fixed length control field 00699nam a2200241Ia 4500
001 - CONTROL NUMBER
control field 0000003275
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250418161602.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231110s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0073101206
Qualifying information paperback
040 ## - CATALOGING SOURCE
Original cataloging agency PUO
Description conventions rda
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number MAR 2007 X
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) 658.8
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) MAR
245 10 - TITLE STATEMENT
Title MARKETING principles and perspectives /
Statement of responsibility, etc William O. Bearden ...[et.al].
300 ## - PHYSICAL DESCRIPTION
Extent xi, 588.
Other physical details ill.;
Dimensions 28 cm
336 ## - CONTENT TYPE
Source rdacontent
Content type term text
337 ## - MEDIA TYPE
Source rdamedia
Media type term unmediated
338 ## - CARRIER TYPE
Source rdacarrier
Carrier type term volume
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision United States
9 (RLIN) 4337
700 0# - ADDED ENTRY--PERSONAL NAME
Personal name Bearden, William O.
9 (RLIN) 4340
700 0# - ADDED ENTRY--PERSONAL NAME
Personal name Ingram, Thomas N.
9 (RLIN) 4343
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Buku
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent location Current location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Shelving location
    Dewey Decimal Classification     Koleksi Umum (Rak Terbuka) PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR 17/11/2008 Unknown   658.8 MAR 2007 X 0000043560 10/11/2023 35502 10/11/2023 Buku  
    Dewey Decimal Classification     Koleksi Umum (Rak Terbuka) PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR 18/04/2025     658.8 MAR 2007 X 0000052381 18/04/2025   18/04/2025 Buku TEKNOLOGI(SAINS GUNAAN)