Digital Marketing / (Record no. 62250)

MARC details
000 -LEADER
fixed length control field 00848nam a2200265 i 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241121105959.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241121b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Qualifying information paperback
International Standard Book Number 9781266143090
Terms of availability RM133.88
040 ## - CATALOGING SOURCE
Original cataloging agency PUO
Language of cataloging eng
Transcribing agency PUO
Description conventions rda
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872
Item number SAC 2024
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Sachdev, Raj
Relator term author
9 (RLIN) 2142
245 10 - TITLE STATEMENT
Title Digital Marketing /
Statement of responsibility, etc Raj Sachdev
250 ## - EDITION STATEMENT
Edition statement International Student Edition
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture New York:
Place of producer, publisher, distributer, manufacturer McGraw Hill,
Date of production, publication, distrribution, manufacture, or copyright notice 2024
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture ©2024
300 ## - PHYSICAL DESCRIPTION
Extent XVIII, 458 pages :
Other physical details colour illustrations ;
Dimensions 26 cm
336 ## - CONTENT TYPE
Source rdacontent
Content type term text
337 ## - MEDIA TYPE
Source rdamedia
Media type term unmediated
338 ## - CARRIER TYPE
Source rdacarrier
Carrier type term volume
500 ## - GENERAL NOTE
General note Includes index
650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Digital Media
9 (RLIN) 2145
650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Electronic commerce
Form subdivision management
9 (RLIN) 2148
651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Geographic name marketing
9 (RLIN) 2151
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Buku
Department JABATAN PERDAGANGAN
Program
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent location Current location Shelving location Date acquired Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification     Koleksi Umum (Rak Terbuka) PERPUSTAKAAN POLITEKNIK UNGKU OMAR, CAWANGAN BERCHAM PERPUSTAKAAN POLITEKNIK UNGKU OMAR, CAWANGAN BERCHAM TEKNOLOGI(SAINS GUNAAN) 21/11/2024 133.88 B000000549   658.872 SAC 2024 B000000549 21/11/2024 1 21/11/2024 Buku
    Dewey Decimal Classification     Koleksi Umum (Rak Terbuka) PERPUSTAKAAN POLITEKNIK UNGKU OMAR, CAWANGAN BERCHAM PERPUSTAKAAN POLITEKNIK UNGKU OMAR, CAWANGAN BERCHAM TEKNOLOGI(SAINS GUNAAN) 21/11/2024 133.88 B000000550   658.872 SAC 2024 B000000550 21/11/2024 2 21/11/2024 Buku
    Dewey Decimal Classification     Koleksi Umum (Rak Terbuka) PERPUSTAKAAN POLITEKNIK UNGKU OMAR, CAWANGAN BERCHAM PERPUSTAKAAN POLITEKNIK UNGKU OMAR, CAWANGAN BERCHAM TEKNOLOGI(SAINS GUNAAN) 21/11/2024 133.88 B000000551   658.872 SAC 2024 B000000551 21/11/2024 3 21/11/2024 Buku