Principles of Marketing (Record no. 61637)

MARC details
000 -LEADER
fixed length control field 00590nam a2200193Ia 4500
001 - CONTROL NUMBER
control field 0000020588
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231110s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789676590510
090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) 658.8
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) YUS
-- 2013
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Yusniza Kamarulzaman
245 00 - TITLE STATEMENT
Title Principles of Marketing
Statement of responsibility, etc. Yusniza Kamarulzaman...[et al.]
250 ## - EDITION STATEMENT
Edition statement SECOND EDITION
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Shah Alam, Selangor :
Name of publisher, distributor, etc. Oxford Fajar Sdn. Bhd.,
Date of publication, distribution, etc. 2013
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 297 pages :
Other physical details illustrations ;
Dimensions 25 cm.
500 ## - GENERAL NOTE
General note Includes index
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Nor Khalidah Abu
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Koleksi Umum (Rak Terbuka) PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR 22/05/2023   658.8 YUS 0000052104 10/11/2023 10/11/2023 Buku