Contemporary marketing (Record no. 58937)

MARC details
000 -LEADER
fixed length control field 00539nam a2200181Ia 4500
001 - CONTROL NUMBER
control field 0000019683
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 161227 at eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781305075368 (hardcover)
090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) 658.8
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) BOO
-- 2016
-- X
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Boone, Louis E.
245 10 - TITLE STATEMENT
Title Contemporary marketing
Statement of responsibility, etc. Louis E. Boone, David L. Kurtz
250 ## - EDITION STATEMENT
Edition statement 17th edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Australia
Name of publisher, distributor, etc. Cengage Learning
Date of publication, distribution, etc. c 2016
300 ## - PHYSICAL DESCRIPTION
Extent xxvi, 652 pages
Other physical details color illustrations
Dimensions 28cm
500 ## - GENERAL NOTE
General note Includes index
650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kurtz, David L.
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Copy number Cost, replacement price Price effective from Koha item type
          PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR 11/01/2017 Areesh Education And Trading Sdn. Bhd. 1200.72   658.8 BOO 0000051118 10/11/2023 1 1200.72 10/11/2023 Red Spot