New wave marketing (Record no. 53186)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00508nam a2200169Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000017747 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150130 my may |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789673718412 |
| 090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | 381.142 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | HER |
| -- | [200u] |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Hermawan Kartajaya |
| 245 10 - TITLE STATEMENT | |
| Title | New wave marketing |
| Remainder of title | the world is still round the market is already flat |
| Statement of responsibility, etc. | Hermawan Kartajaya |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Kuala Lumpur |
| Name of publisher, distributor, etc. | Synergy Media, |
| Date of publication, distribution, etc. | [200u] |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 414ms. |
| Dimensions | 23cm. |
| 650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Web 2.0 |
| 650 20 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Electronic commerce |
| 650 20 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Koleksi Umum (Rak Terbuka) | PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR | PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR | 06/02/2015 | Alim Harmony Sdn.Bhd | 149.60 | 381.142 HER | 0000048279 | 10/11/2023 | 2 | 149.60 | 10/11/2023 | Buku | |||||
| Koleksi Umum (Rak Terbuka) | PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR | PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR | 23/02/2015 | Alim Harmony Sdn.Bhd | 192.60 | 381.142 HER | 0000048412 | 10/11/2023 | 1 | 192.60 | 10/11/2023 | Buku | |||||
| Koleksi Umum (Rak Terbuka) | PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR | PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR | 23/02/2015 | Alim Harmony Sdn.Bhd | 149.60 | 381.142 HER | 0000048413 | 10/11/2023 | 2 | 149.60 | 10/11/2023 | Buku |