Advertising (Record no. 2674)

MARC details
000 -LEADER
fixed length control field 00617nam a2200217Ia 4500
001 - CONTROL NUMBER
control field 0000000890
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231110s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0273634356 (pbk.)
090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) 659.1
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) JEF
-- 2000
100 0# - MAIN ENTRY--PERSONAL NAME
Personal name Jefkins, Frank
245 00 - TITLE STATEMENT
Title Advertising
Statement of responsibility, etc. Frank Jefkins and Daniel Yadin
250 ## - EDITION STATEMENT
Edition statement 4th.ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Harlow
Name of publisher, distributor, etc. Pearson/Prentice Hall
Date of publication, distribution, etc. c2000
300 ## - PHYSICAL DESCRIPTION
Extent xxi, 394 p.
Other physical details ill.
Dimensions 23 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element DRM,DPM,AEN
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name xx, 686 p.
Numeration ill.
Titles and other words associated with a name 24 cm
700 0# - ADDED ENTRY--PERSONAL NAME
Personal name Title
700 0# - ADDED ENTRY--PERSONAL NAME
Personal name Yadin, Daniel
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Copy number Cost, replacement price Price effective from Koha item type
        Koleksi Umum (Rak Terbuka) PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR PERPUSTAKAAN TAN SRI OTHMAN MERICAN, POLITEKNIK UNGKU OMAR 18/09/2008 Landasan Maju Enterprise 261.89   659.1 JEF 0000042715 10/11/2023 32986 261.89 10/11/2023 Buku