Marketing strategies a contemporary approach
Ranchhod, Ashok.
Marketing strategies a contemporary approach Ashok Ranchhod, Calin Gurau - 2nd ed. - Harlow Financial Times Prentice Hall c2007. - xxi, 416 p. ill. 25 cm.
Includes bibliographical references and index.
9780273706748
DPM
Marketing--Management
Strategic planning.
Marketing strategies a contemporary approach Ashok Ranchhod, Calin Gurau - 2nd ed. - Harlow Financial Times Prentice Hall c2007. - xxi, 416 p. ill. 25 cm.
Includes bibliographical references and index.
9780273706748
DPM
Marketing--Management
Strategic planning.