Introduction to modern marketing an applied approach
Elling, Karl A.
Introduction to modern marketing an applied approach Karl A. Elling. - New York, Macmillan c1969 - xiv, 431 p. illus. 24 cm.
Includes index.
69012168
Marketing.
Introduction to modern marketing an applied approach Karl A. Elling. - New York, Macmillan c1969 - xiv, 431 p. illus. 24 cm.
Includes index.
69012168
Marketing.