Happy customers everywhere how your business can profit from the insights of positive psychology
McDonald, Malcolm H. B.
Happy customers everywhere how your business can profit from the insights of positive psychology Bernd Schmitt, Glenn Van Zutphen - Oxford Butterworth-Heinemann Ltd c1993 - xi,338p. ill.; 24cm
Includes index
075060154X
Marketing
Happy customers everywhere how your business can profit from the insights of positive psychology Bernd Schmitt, Glenn Van Zutphen - Oxford Butterworth-Heinemann Ltd c1993 - xi,338p. ill.; 24cm
Includes index
075060154X
Marketing